Big data breach! Security concerns mount as 7.5 million BoAt customers compromised.

Over 7.5 million personal data of boAt customers have been leaked on the dark web in a serious case of identity theft and online breach resulting in the reputed company losing the trust of its millions of customers.

In a recent and utterly disturbing circumstance, the most popular boAt company faces a sickening security breach issue where more than 7.5 million of its loyal customers’ personal data have appeared on the dark web industry. The company has been facing intense loyal repercussions since then. BoAt has been a public favorite online brand selling all sorts of smart technological gadgets from wireless earbuds to speakers, smart watches, audio equipment, and a wide collection of mobile phone accessories. Forbes has disclosed that the security breach is the shocking work of some hacker known as ShopifyGUY. This online breach has targeted personal data of millions including names, addresses, contact numbers, email address as well as customer IDs of boat customers. Such a huge data breach, weighing around 2 GB, has posed a significant threat to customers while making them vulnerable to potential cyberattacks such as phishing attempts, identity, or financial threats.

Forums further reports that the hacker has taken access to around 2 Gigabytes of personal information of users and put it on the dark web. BoAt, quite sensibly, has also issued a legal statement saying that the company is aware of this horrific incident and has started a detailed investigation to look upon this matter closely. The company is tremendously apologetic to customers who are facing risks of online scams. The experts of cybersecurity expressed that such a huge online breach has destroyed the trust and loyalty of millions of customers that the brand had gained over the years. The experts further advised the company to keep regular checks on where the data is being stored as well as who has direct access to it.

The company must now focus on establishing a mechanism to control the access of data based on its role and life cycle- was expressed by Pankit Desai, the CEO of Sequretek.

This breach has jeopardized the security and privacy of the victimized boAt customers which in turn leads to the company facing a string of sinister consequences such as lost trust of loyal users, legal repercussions, and possible permanent scar on reputation. Moreover, Saumay Srivastava, who is a Threat Intelligence Researcher, has said this kind of security breaches not just causes loss of personal information but the damage could reach far beyond the common conjecture. Hackers leveraging sophisticated social engineering can exploit these sensitive data to gain access to their bank accounts which could lead to further damaging repercussions such as misuse of credit cards and fraudulent transactions.

BoAt Lifestyle has started taking immediate and comprehensive actions including notifying affected users, applying advanced security measures, and investigating the breach’s origin. What is even more alarming is the fact that some of the stolen data has already surfaced on certain forums and websites for the charge of mere 2 euros. This underscores the graveness of the situation. The day is not far when this stolen data could also be seen circulating freely on platforms such as Telegram. Thus, customers and the compare must take immediate measures to prevent personal data being compromised.